Google Chrome extensions are game-changers for digital marketers—they streamline workflows, uncover hidden insights, and turn hours of manual work into a few clicks. But let’s be honest: with thousands of extensions flooding the Chrome Web Store, finding the right ones feels like searching for a needle in a haystack.
Must-Have Chrome Extensions for Digital Marketing Agencies
Worse yet, many extensions are outdated, clunky, or ineffective. As a digital marketing agency, your team needs tools that deliver whether it’s auditing competitor SEO, supercharging social media campaigns, or simplifying analytics.
That’s why we’ve curated the best Chrome extensions every marketer should install today. These tools are battle-tested by agencies, designed to boost productivity, enhance data accuracy, and save precious time so you can focus on what matters: driving results for your clients.
Let’s dive in.
1. Utm.io – The Ultimate UTM Builder for Precise Campaign Tracking
As a digital marketer, tracking campaign performance is non-negotiable. But manually creating UTM parameters for every link? That’s a recipe for errors and wasted time. Enter Utm.io, a must-have Chrome extension that automates and simplifies UTM tagging—so you can focus on optimizing campaigns instead of debugging broken links.
Why Digital Marketing Agencies Need UTM.io
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Effortless UTM Generation – Build properly structured UTM tags in seconds with pre-filled sources, mediums, and campaigns.
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Error-Free Links – Eliminates typos and inconsistencies that skew analytics data.
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Bulk Link Creation – Perfect for agencies managing multiple campaigns (e.g., email, social, ads).
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Template Library – Save frequently used UTM presets for one-click tagging.
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Real-Time Preview – See exactly how your tagged URLS will appear before sharing.
Pros
✔ Saves hours of manual work – No more copying, pasting, or guessing UTM parameters.
✔ Reduces human error – Ensures clean, consistent tracking across all campaigns.
✔ Integrates with Google Analytics & Bitly – Streamlines data consolidation.
✔ Great for teams – Shared templates keep everyone on the same page.
Cons
✖ Free version is limited – Advanced features (like custom domains) require a paid plan.
✖ No direct CRM integrations – Works best alongside other marketing tools.
If your agency runs paid ads, email campaigns, or social promotions, UTM.io is a no-brainer. It ensures accurate tracking, improves reporting, and eliminates one of digital marketing’s most tedious tasks.
Best for: Performance marketers, PPC specialists, and agencies managing multi-channel campaigns.
2. vidIQ Vision – Your Secret Weapon for YouTube Growth & Optimization
For digital marketing agencies handling YouTube campaigns, vidIQ Vision is an indispensable Chrome extension that takes the guesswork out of video SEO, competitor analysis, and content strategy. It’s like having a YouTube growth coach right in your browser, helping you craft high-performing videos that rank, engage, and convert.
Why vidIQ Vision is a Must for YouTube Marketers
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Real-Time SEO Scoring – Instantly evaluates your video’s title, tags, and description for better rankings.
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Competitor Insights – Spy on top-performing videos in your niche to reverse-engineer their success.
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Keyword Research – Discover high-traffic, low-competition terms to target in your videos.
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Trend Alerts – Stay ahead with topics and viral opportunities in your industry.
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Engagement Analytics – Track likes, comments, and retention rates to refine your content strategy.
Pros
✔ Boosts YouTube SEO – Helps optimize videos for maximum visibility.
✔ Saves Research Time – No more manual keyword hunting or competitor analysis.
✔ Data-Driven Decisions – Provides actionable insights to improve CTR and watch time.
✔ Free Plan Available – Great for beginners, with premium upgrades for advanced features.
Cons
✖ Premium Features Are Pricey – Advanced analytics require a paid subscription.
✖ Can Feel Overwhelming – New users may need time to explore all the tools.
If your agency manages YouTube channels or video ad campaigns, vidIQ Vision is a game-changer. It turns raw data into winning video strategies, ensuring your content gets the views and engagement it deserves.
3. Grammarly – The AI-Powered Writing Assistant Every Marketer Needs
In digital marketing, clear, error-free communication is non-negotiable—whether you’re crafting emails, blog posts, social captions, or ad copy. Grammarly is the ultimate Chrome extension as your 24/7 writing editor, ensuring your messaging is polished, professional, and persuasive.
Why Grammarly is Essential for Marketing Teams
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Real-Time Grammar & Spell Check – Catches typos, awkward phrasing, and punctuation errors instantly.
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Tone Adjustments – Helps tailor your writing to sound confident, friendly, or professional based on your audience.
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Plagiarism Detection – Flags duplicate content to protect your SEO and originality (Premium feature).
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Style & Clarity Suggestions – Improves readability by trimming wordiness and fixing vague language.
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Multi-Platform Compatibility – Works seamlessly in emails, Google Docs, social media, and CMS platforms.
Pros
✔ Elevates Brand Credibility – Ensures error-free, professional communication across all channels.
✔ Saves Editing Time – Reduces back-and-forth revisions between team members.
✔ Adapts to Marketing Needs – Offers tone suggestions for ads, blogs, and client communications.
✔ Free Version is Powerful – Basic spelling and grammar checks at no cost.
Cons
✖ Advanced Features Require Premium – Plagiarism checks and full-style rewrites need a paid plan.
✖ Occasional Over-Suggestions – Sometimes, flags correct industry jargon or creative phrasing.
Grammarly is more than just a spell-checker; it’s a productivity powerhouse for marketers who want to write with confidence, clarity, and impact. Whether drafting a client proposal or optimizing landing page copy, Grammarly ensures your words work as hard as you do.
Best for: Content marketers, copywriters, social media managers, and agencies handling client communications.
4. SEOQuake – Your On-Demand SEO Audit Powerhouse
For digital marketing agencies, on-page SEO analysis shouldn’t require a 10-step process. SEOQuake is a must-have Chrome extension that delivers instant website audits, competitor insights, and keyword data from your browser. Think of it as a Swiss Army knife for SEO professionals, giving you the metrics you need without slowing down your workflow.
Why SEOQuake Belongs in Every Marketer’s Toolkit
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Instant SEO Audits – Check critical metrics (domain strength, backlinks, indexed pages) in one click.
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Keyword Density Analyzer – Optimize content by seeing exact keyword distribution.
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Competitor Benchmarking – Compare your site’s SEO health against rivals in seconds.
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SERP Overlay – View key SEO stats (PageRank, Alexa rank) directly in Google search results.
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Custom Reports – Export data for client presentations or internal reviews.
Pros
✔ Saves Hours of Manual Analysis – No more jumping between tools for basic SEO checks.
✔ Free & Lightweight – Delivers robust insights without expensive subscriptions.
✔ Great for Pitches & Audits – Quickly assess prospects’ websites during sales calls.
✔ User-Friendly Dashboard – Metrics are displayed clearly for fast interpretation.
Cons
✖ Limited Advanced Features – Deep backlink analysis requires tools like Ahrefs/SEMrush.
✖ Occasional Data Delays – Some metrics (e.g., Moz DA) may take time to update.
SEOQuake is perfect for agencies that need fast, actionable SEO insights—whether auditing a client’s site, scoping competitors, or optimizing content. While it won’t replace enterprise SEO suites, it’s the best free tool for instant checks.
Best for: SEO specialists, content marketers, and agencies handling technical audits.
5. Text Blaze – The Ultimate Text Expansion Tool for Marketing Teams
Tired of typing the same responses, proposals, or canned emails repeatedly? Text Blaze is a game-changing Chrome extension that lets you insert pre-written text snippets with simple shortcuts, saving hours while keeping your communications consistent and professional.
Why Digital Marketing Agencies Need Text Blaze
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Instant Text Expansion – Insert email templates, FAQS, or SEO reports with just a few keystrokes (e.g., type
;seoaudit
to paste a full audit template. -
Dynamic Fields – Auto-fill client names, dates, or custom variables for personalised messaging.
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Team Collaboration – Share snippet libraries across your agency for brand consistency.
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Works Everywhere – Compatible with Gmail, CMS platforms, CRMS, and social media.
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Time Tracker – Measures how much time you save (spoiler: it’s a lot).
Pros
✔ Saves 5+ Hours Weekly – Perfect for agencies handling repetitive client communications.
✔ Reduces Human Error – Ensures accurate, on-brand messaging every time.
✔ Free Plan Available – Unlimited snippets for solo marketers.
Cons
✖ Learning Curve – Creating complex snippets requires initial setup time.
✖ No Mobile App – Chrome-only (no ios/Android support).
Best for: Email marketers, SEO agencies, and teams managing client pipelines.
Install: Text Blaze
6. Wordtune – AI-Powered Writing Assistant for Persuasive Marketing Copy
Great marketing hinges on clear, compelling copy—but even pros struggle with writer’s block. Wordtune is an AI Chrome extension that rewrites, refines, and polishes your content in real time, ensuring your messaging resonates with audiences.
Why Wordtune Stands Out
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AI Rewriting – Rephrase sentences for clarity, conciseness, or persuasion (e.g., turn “We’re good at SEO” → “Our data-driven SEO strategies boost traffic by 300%”).
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Tone Adjustment – Switch between casual, professional, or bold tones instantly.
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Readability Optimizer – Shortens complex sentences for better engagement.
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Multilingual Support – Refines English, Spanish, French, and more.
Pros
✔ Beats Generic AI Tools – Focuses on quality over quantity of suggestions.
✔ Integrates with Google Docs & Gmail – Works where marketers write most.
✔ Free Tier Available – 10 rewrites/day at no cost.
Cons
✖ Premium is Pricey – Unlimited rewrites require a subscription.
✖ Occasional Over-Edits – May strip out brand voice if overused.
Best for: Copywriters, content teams, and agencies crafting ads/blog posts.
Install: Wordtune
7. Buffer – Your All-in-One Social Media Management Companion
For digital marketing agencies juggling multiple client accounts, Buffer is a must-have Chrome extension that streamlines social media scheduling, analytics, and engagement—all from one intuitive dashboard.
Why Buffer is a Social Media Game-Changer
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One-Click Scheduling – Share content directly from any webpage to all connected social platforms
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Multi-Account Management – Handle client profiles across Facebook, Instagram, Twitter, LinkedIn, and Pinterest
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Optimal Timing Suggestions – AI-powered recommendations for maximum engagement
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Performance Analytics – Track post metrics and generate client-ready reports
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Team Collaboration – Assign roles and approve posts before publishing
Pros
✔ Saves 10+ Hours Weekly – Bulk scheduling and queue features eliminate daily posting
✔ Visual Content Calendar – See all scheduled posts at a glance with drag-and-drop editing
✔ Free Plan Available – Manage 3 channels with 10 scheduled posts each
Cons
✖ Limited Editing Features – Can’t create posts directly in the extension
✖ Advanced Analytics Require Pro – Full reporting needs paid upgrade
Buffer is perfect for agencies that need to maintain consistent posting schedules across multiple clients without the chaos. While it won’t replace full creative suites, it’s the most efficient way to handle day-to-day social management.
Best for: Social media managers, content creators, and agencies handling 5+ client accounts
Install: Buffer
8. MozBar – Your Instant SEO Health Check for Any Webpage
For digital marketing agencies that need quick, reliable SEO insights without jumping between tools, MozBar is a free Chrome extension that puts critical metrics at your fingertips. Think of it as your on-demand SEO consultant—revealing domain authority, backlinks, and on-page elements in seconds.
Why MozBar Belongs in Every Marketer’s Toolkit
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Instant Page & Domain Analysis – Check Domain Authority (DA), Spam Score, and linking domains with one click
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On-Page SEO Grader – Highlights missing meta tags, header issues, and content problems
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Keyword Difficulty Tool – Assess how hard it will be to rank for specific terms
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SERP Overlay – View Moz metrics directly in Google search results
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Link Profile Explorer – Identify top backlinks to any page
Pros
✔ Free Access to Moz’s Core Metrics – No login required for basic features
✔ Perfect for Quick Audits – Evaluate client sites or prospects during discovery calls
✔ Clean, Intuitive Interface – Metrics are displayed clearly without clutter
✔ Helps Prioritize SEO Efforts – DA scores help determine which sites to target for backlinks
Cons
✖ Limited Free Data – Full link analysis requires a Moz Pro subscription
✖ No Mobile Version – Chrome desktop only
✖ Occasional Metric Delays – DA scores may lag behind real-time changes
MozBar is ideal for agencies that need to:
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Quickly assess a website’s backlink profile
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Check domain strength before outreach campaigns
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Conduct competitor research on the fly
Best for: SEO specialists, content marketers, and agencies handling technical audits or link-building campaigns.
Install MozBar → Get it here
Use it to:
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Evaluate guest post opportunities (target DA 30+)
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Analyze competitor backlinks during content planning
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Quickly audit client sites before onboarding
Pro Tip: Pair MozBar with Ahrefs or SEMrush for comprehensive backlink analysis.
READ ALSO: What Is a Digital Marketing Agency? Your Key to Digital Success
9. SimilarWeb – Your Competitive Intelligence Powerhouse
For digital marketing agencies that need real-time competitor insights, SimilarWeb is a must-install Chrome extension that reveals traffic sources, audience behavior, and industry benchmarks—all with a single click.
Why SimilarWeb is Essential for Data-Driven Marketers
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Instant Traffic Analysis – See any website’s monthly visits, bounce rates, and engagement metrics
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Competitor Benchmarking – Compare traffic against industry players with side-by-side reports
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Channel Breakdowns – Identify top traffic sources (organic, paid, social, referrals)
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Audience Insights – Discover visitor demographics, interests, and geographic distribution
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Keyword & Ad Intel – Uncover competitors’ top-performing organic keywords and paid campaigns
Pros
✔ Free Snapshot Data – Get estimated traffic stats without logging in
✔ Ideal for Pitch Decks – Quickly build competitive analysis for client proposals
✔ Trend Detection – Spot rising competitors in your niche
✔ Works on Any Site – Analyze blogs, e-commerce stores, or SaaS platforms
Cons
✖ Limited Free Tier – Full data requires paid plan ($$$)
✖ Estimates, Not Exact – Data is modeled, not direct analytics
✖ Mobile Traffic Gaps – App traffic isn’t fully captured
SimilarWeb is perfect for agencies that need to:
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Conduct fast competitive research
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Validate traffic claims from potential partners
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Identify new acquisition channels for clients
Best for: PPC specialists, business intelligence analysts, and agencies handling market research.
Install SimilarWeb → Free Chrome Extension
Use It To:
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Vet guest post opportunities (check real traffic vs. claimed stats)
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Reverse-engineer competitors’ top traffic sources
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Discover untapped referral opportunities for clients
Pro Tip: Pair with SEMrush’s Advertising Research tools for accurate data.
10. Calendly – The Smart Scheduling Solution for Busy Marketing Teams
For digital marketing agencies juggling client calls, prospect meetings, and internal syncs, Calendly is a game-changing Chrome extension that eliminates the endless back-and-forth of meeting scheduling.
Why Calendly is a Time-Saving Essential
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Automated Appointment Booking – Let clients and prospects book meetings directly in your calendar
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Smart Time Zone Detection – Never deal with time zone confusion again
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Customizable Meeting Types – Set up different durations for consultations, check-ins, or strategy sessions
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Seamless Calendar Sync – Works with Google, Outlook, and Office 365
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Team Scheduling – Coordinate availability across your entire agency
Pros
✔ Saves 5+ Hours Weekly – No more email tennis to schedule meetings
✔ Professional First Impression – Projects an organised, tech-savvy image
✔ Integrates with CRM Tools – Connects with Salesforce, HubSpot, and more
✔ Free Plan Available – Perfect for solopreneurs and small teams
Cons
✖ Advanced Features Require Paid Plans – Team scheduling and custom branding need upgrades
✖ Limited customisation on Free Tier – Basic meeting types only
Calendly is perfect for:
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Client onboarding and consultation calls
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Media interviews and podcast appearances
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Internal team meetings and stand-ups
Best for: Agency owners, account managers, and business development teams.
Next Steps & Pro Tips
Install Calendly → Free Chrome Extension
Set Up for Maximum Efficiency:
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Create different meeting types for different purposes
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Set buffer times between appointments
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Integrate with your video conferencing tool
Pro Tip: Use the “Round Robin” feature for sales teams to distribute leads evenly.
11. Momentum – Your Daily Productivity Booster for Marketing Success
For digital marketing professionals who want to start each workday focused and organised, Momentum transforms your Chrome new tab into a personal productivity dashboard. More than just a pretty wallpaper, it’s a goal-tracking, habit-forming powerhouse that keeps marketing teams on task.
Why Momentum is a Game-Changer for Marketers
✅ Daily Focus System – Set and track your #1 marketing priority each morning
✅ To-Do Integration – Syncs with Todoist for seamless task management
✅ Inspirational Quotes – Motivational boosts from industry leaders
✅ Weather & Time Display – Perfect for remote teams coordinating across time zones
✅ Customizable Dashboard – Add client project countdowns or campaign deadlines
Marketing-Specific Benefits
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Keeps Teams Aligned – Shared focus prompts for agency-wide priorities
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Reduces Distraction – Clean interface minimizes unnecessary browsing
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Builds Productive Habits – Daily goal-setting improves marketing output
Pros
✔ Completely Free – No premium paywall for core features
✔ Visually Stunning – Beautiful backgrounds reduce work fatigue
✔ Lightweight – Doesn’t slow down browser performance
Cons
✖ Limited Team Features – No collaborative goal-setting
✖ Basic Task Management – Not a full project management replacement
Pro Tip for Agencies
Create a shared Momentum theme with your agency’s branding and key quarterly goals to keep everyone aligned.
Best for: Marketing managers, content teams, and remote agencies needing daily focus.
Install: Momentum to transform your workflow today!
Best Chrome Extensions – Frequently Asked Questions
1. Can too many Chrome extensions slow down my computer?
Yes. Each Chrome extension runs like a small program in the background, using memory and processing power. Having too many extensions can strain your browser’s resources, leading to slower performance and a sluggish browsing experience
2. What is the most useful Chrome extension?
The “most useful” extension depends on your needs, but some popular choices include:
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Adblock Plus: Blocks ads and pop-ups for a cleaner browsing experience.
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LastPass: Securely manages and generates passwords for your online accounts.
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Grammarly: Enhances your writing by correcting grammar, spelling, and style errors.
3. What Chrome extension prevents procrastination?
StayFocusd is a Chrome extension that helps users avoid procrastination by limiting the time they can spend on distracting websites. Once the time limit is reached, access to those sites is blocked, encouraging more productive work habits.
4. Is there a Chrome extension for faster loading?
There isn’t a Chrome extension specifically just for faster loading, but uBlock Origin can significantly help. By blocking ads, trackers, and other unnecessary content, uBlock Origin reduces the amount of data your browser needs to load, resulting in faster, smoother browsing. Additionally, regularly clearing your browser cache and keeping extensions updated also improves loading speeds.